Event Brief

In recent years, China’s museums have made new progress in venue construction, cultural relics protection, collection research, display and exhibition, open service, education and communication, international exchange, etc., and have increasingly become the center and hotspot of museum development in the world. However, at the same time, the development of museums is unbalanced, and there is still a need to improve and upgrade the development orientation, system layout, function and institutional mechanism. By 2035, the museum system with Chinese characteristics will be more mature and finalized, and the social functions of museums will be improved, so that we can basically become a world museum power, and contribute Chinese wisdom and Chinese solutions to global museum development. In recent years, major museums in China have coordinated the development of museums in different regions, deepened reforms, accelerated the digitization of collections and the construction of smart museums, and strived to promote the high-quality development of China’s museum industry.

The “9th China Museum Industry Innovation Summit” will be held on January 11-12, 2024 in Shanghai. During the event, public museums, private museums, science and technology museums, art museums and various solution providers will gather to discuss hot topics such as museum digitization, museum IP and cultural and creative product upgrading, museum internationalization cooperation, multi-channel marketing and other hot topics, so as to find the best business partners in the market.

Major Issues to be addressed at the 2024 event

• New Definition of Museum and High Quality Development of Chinese Museums
• The New Phenomenon of Museum Exhibitions: How to Define “Internet celebrity” Exhibition
• Museum 3.0 Era, New “Play” of Museums
• How  Museums’ “Online” Exhibitions Make Cultural Heritage Resources “Come Alive”
• Museum “Digital +” through the New Path of Cultural Dissemination
• Immersive Museums in the 5G Era
• Museum’s Smart Operation Practice
• The “Breaking Circle” Way of Museum IP
• Wonderful Night at the Museum, How to Innovate and Generate Revenue
• How to Spend Parent-child Time on Museum Education
• How “Museum+” Embrace Diverse Communities and Upgrade Visitors’ Experience

You Will Experience